Analyseexisting transportation flows offood products in urban areas, selecting
data from representative cities like London, Milan, Athens, Frankfurt, Berlin
and other urban areas across Europe
Identify
opportunities for consolidating transportation flows in this context and
define collaboration practices and
alternative logistics pooling strategies with the objective to reduce the
environmental impacts and the transportation cost
Measure
the impact of the identified practices and strategies, via comparative analysis, financial assessment
and simulation experimentation, and
evaluate alternative policies based on Key Performance Indicators (KPIs)
addressing adverse economic, environmental and social effects
Involve market stakeholders in a collaborative discussion through focus groups, in-depth interviews, surveys and brainstorming workshops, with the objective to assess organizational and other barriers behind the proposed supply chain collaboration practices and suggest new business models for consolidation scheme
Design and implement a simulation tool to quantify the impact of alternative logistics sharing choices from both an efficiency (cost), effectiveness (service level) and environmental perspectiv
Design and implement a collaboration platform for supporting information sharing and the creation of appropriate logistics sharing partnerships between food companies and retail outlets with respect to their transportation needs
Conduct
pilots applying representative collaborative proposals in practice (real-life scenarios) in order to
demonstrate the applicability, the value and the effectiveness of the proposed
initiative
Propose a
set of guidelines (roadmap) to support organisations to plan collaborative
transport operations towards more efficient and green urban food logistics,
based on the results of economic and
behavioural modelling and the assessment of partnerships and stakeholder
engagement, materialized through interaction with industry stakeholders and the
project pilots
